Methodology

Methodology

The 2013 Samara Citizens’ Survey builds on a similar survey fielded in 2012, which was designed with guidance from a team of academics from universities across Canada. The survey research was conducted in English and French using an online sample of 1807 Canadian residents over 18 years of age living in ten provinces. The survey was fielded between August 22 and 29, 2013. Samara oversampled young Canadians aged 18 to 30.

Responses were weighted to ensure they reflect a national representative sample of Canadians, in consideration of gender, region, age, as well as whether respondents were born inside or outside of Canada, whether respondents spoke English, French or another language at home, and self-reported voter turnout. This weighting was informed by the 2011 Canadian census and verified voter turnout figures from Elections Canada.

Samara worked with Professors Peter Loewen (University of Toronto) and Daniel Rubenson (Ryerson University) to complete the data collection, cleaning and weighting. Values reported were rounded to the nearest whole number. “Don’t know” responses were coded as missing. Performance scores were converted from a score out of 10 to a score out of 100. Please see the appendix for precise survey question wording and weighted frequencies.

In constructing the party report card, Samara translated the percentage based scores (collected via the Samara Citizens’ Survey) for the party roles into traditional letter grades using the following scale: A+ (90%–100%), A (85%– 90%), A– (80%–84%), B+ (75%–79%), B (70%–74%), B– (65%–69%), C (60%–64%), C– (55%–59%), D (50%–54%), F (0%–49%). Grade F is the sole failing mark.

Please contact Samara for further details about the survey, methodology or analysis.

 

Methodology

Read More

  • June 21, 2017

    Samara Appears Before the UN in Santiago, Chile

    Samara was recently invited by the Office of the UN High Commissioner for Human Rights to speak at a regional consultation in Santiago, Chile. Our Executive Director reports back on her experience and observations as one of ten speakers from across the Americas!
  • June 12, 2017

    How'd you get that job? Samara speaks to Andrew Scheer (May 2014)

    Three years ago, we had the chance to sit down with newly elected leader of the Conservative Party (then Speaker of the House) Andrew Scheer to talk to him about his inspiration to get involved in politics, what it's like to be the Speaker and what he didn't let stand in his way.
  • June 07, 2017

    Vote PopUp: Every Voice Matters

    Every vote counts and every voice matters. That's why, during the BC election, community groups like South Vancouver Neighbourhood House partnered with Samara Canada and Elections BC to run Vote PopUps across the Metro Vancouver area. Read their stories here!